EXPERIENCE 12 | Seth Silvers with Story On and The Small Business Storytellers Podcast
Seth Silvers is the Founder and CEO of Story On Media & Marketing based in Fort Collins, Colorado, and also the creator of The Small Business Storytellers Podcast, and is preparing to launch a new podcast focused on Authentic Marketing. Seth and his team develop marketing campaigns and outreach built on storytelling - helping their client's customers see and hear and know the stories that reveal the value and values of the business in the community. They help business owners create and distribute their own content, and provide production and distribution support for podcasts and other media channels.
Seth shares abundantly of his insights into story marketing, how small businesses of different types can use stories to attract and retain customers, and the trends to be aware of. He also gets real about the business journey of Story On - starting as a short-lived partnership in 2015, evolving through periods of being a part-time business, and getting real with his staffing model and service offerings in 2020.
This episode is full of great marketing insights and get real business learnings, some from the school of hard knocks - and you're gonna love it.
Episode Sponsor: InMotion, providing next-day delivery for local businesses. Contact InMotion at inmotionnoco@gmail.com
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